"I'm just not good at the marketing part." Does this sound like you? I've been talking to my friends about marketing for a long time, and I wish I could say that everyone loves marketing and they find it's super fun and easy - but that's just not the case. At. All. What I mostly hear from my friends ... READ the POST
i don’t know what to post
One of the number one questions about marketing that I get from my friends is, "what do I post?" They want to market their businesses online, but they have no idea what to say. I totally get it! Its hard to come up with ideas! You want to sound authentic and real, talk about your business, but you ... READ the POST
how to have time for marketing
Now that you've started a small business, the best way to grow it is...you guessed it: MARKETING One of the struggles I hear all the time from my friends who own small businesses is they don't have time for marketing. Between running the business, taking care of the house, the family, and ALL THE ... READ the POST
why you need content marketing
So here you are - you've taken the step to start a business, congratulations! This is one of the toughest steps you can take and I'm so proud of you for saying YES to yourself and saying YES to your dreams! Now that you have this business, you need to know how to get yourself out there into this ... READ the POST
your ideal customer avatar (ICA)
Before you can sell anything its crucial to know WHO you're selling to. This is where the idea of your Target Audience, or your Ideal Customer Avatar (ICA), comes in. Your ICA is the single most important person in your business, well, besides you! When you start trying to sell anything online, if ... READ the POST
on branding
I know branding can be a scary word. You might think branding is only for large companies or people who make a fancy logo. Yes, it's true large companies spend millions on branding, BUT, this word is also for us little guys trying to stand out in the crowd. Branding isn't a scary word, its a very ... READ the POST
